Management

College Athletic Director Salary (2026), outlook and how to become one

Leads a college or university athletics department, overseeing coaches, budgets, facilities, compliance, and fundraising across every varsity sport.

Median pay
$104,590
Growth to 2035
+1.8%
Openings a year
14,500
Typical entry
Master's

Leads a college or university athletics department, overseeing coaches, budgets, facilities, compliance, and fundraising across every varsity sport. BLS does not publish separate figures for education administrators, postsecondary; it counts them within education administrator, postsecondary (SOC 11-9033), whose median pay is $104,590 a year (BLS OEWS, May 2025). Typical entry-level education: Master's degree.

  • SOC 11-9033
  • Management
  • Last updated October 9, 2026

At a glance

College Athletic Director in four numbers

Median pay
$104,590a year, or $50.29/hr
Lowest 10% $65KTop 10% $216K

US median, all jobs: $50,980

BLS OEWS, May 2025
Projected growth
+1.8%Slower than average
This career
+1.8%
All jobs
+3.5%
Projected employment change, 2025–2035
ItemValue
This career+1.8%
All jobs+3.5%
BLS EP, 2025–2035
Openings a year
14,500231,800 jobs today
  • Jobs in 2025231.8K
  • Projected 2035235.9K
Employment, 2025–2035
ItemValue
Jobs in 2025231.8K
Projected 2035235.9K
BLS EP, 2025–2035
Typical education
Master'sneeded to enter
  • Bachelor's7.6%
  • Master's47.9%
  • Doctorate37.2%
  • Post-doctoral training7.2%
Highest education held by education administrators, postsecondary
SegmentValue
Bachelor's7.6%
Master's47.9%
Doctorate37.2%
Post-doctoral training7.2%
BLS EP, 2025–2035; mix: O*NET

Also advertised as: Director of Athletics, Collegiate Athletic Director, Deputy Athletic Director, Associate Athletic Director, Senior Associate Athletic Director.

Pay

How much do Education Administrators, Postsecondary make?

Annual pay, lowest-paid to highest-paid

Every college athletic director in the US, by percentile of annual wage

Median

$104,590

Middle half earn $80,870 to $144,370

10th
$64,560
25th
$80,870
75th
$144,370
90th
$215,620

All US occupations: $50,980

College Athletic Director annual wages
PercentileValue
10th$64,560
25th$80,870
Median$104,590
75th$144,370
90th$215,620
All US occupations$50,980

Source: BLS OEWS, May 2025

Median annual wage
$104,590
Median hourly wage
$50.29/hr
Mean annual wage
$126,540
People employed
180,470

Versus all US occupations

At $104,590, Education Administrators, Postsecondary earn 105% above the $50,980 median across all US occupations, a difference of $53,610 a year.

Versus management occupations

Inside the Management group, where the middle occupation pays $126,060, this is 17% below the group median.

Pay range

The top 10% earn $215,620 or more while the bottom 10% earn $64,560, a gap of 3.3×. That is an unusually wide spread, which usually tracks specialisation, employer type and years of experience.

Rank in the bank

This median pays more than 78% of the 1,741 occupations in the NueCareer career bank.

Cost of living

New York posts the highest raw median ($139,640), but once local prices are taken into account South Dakota leads at $142,415 in national-average dollars.

Pay by state

Which states pay Education Administrators, Postsecondary the most?

State medians come from the same OEWS release as the national figures. The cost-of-living column divides each state median by that state's BEA Regional Price Parity, restating pay in national-average dollars so a high-cost state and a low-cost one can be compared directly.

Top 10 states by median annual wage for Education Administrators, Postsecondary
StateMedianCOL-adjustedEmployed
1New York$139,640$129,3917,280
2New Jersey$131,570$120,9234,100
3Massachusetts$128,970$121,9499,120
4Delaware$128,570$128,817360
5Wyoming$127,960$138,050120
6Washington$127,630$119,2662,140
7South Dakota$126,160$142,415240
8California$125,460$113,31314,870
9Wisconsin$124,960$132,8021,190
10Connecticut$123,190$118,8982,100
See all 53 states, sortable, with cost-of-living adjustments

Job outlook

Is College Athletic Director a growing career?

Projected change in jobs

Employment change over 2025–2035, against every US occupation

Education Administrators, Postsecondary
+1.8%
All US occupations
+3.5%

Slower than average. +1.8% projected growth vs 3.5% for all occupations.

Projected employment change, 2025–2035
ItemValue
Education Administrators, Postsecondary+1.8%
All US occupations+3.5%

Source: BLS EP, 2025–2035

Slower than average

BLS projects employment of Education Administrators, Postsecondary to change 1.8% over 2025–2035, against 3.5% projected for all occupations. That is 4,100 more jobs.

Annual openings

About 14,500 openings are projected each year, 6.3% of the 231,800 jobs that existed in 2025. Most come from workers leaving the occupation, not from growth alone.

Getting in

How to become a College Athletic Director

Most athletic directors have a bachelor's degree and many hold a master's degree in sport management, sport administration, or business. Common entry points include graduate assistantships in athletics departments, internships, and early roles in compliance, ticketing, marketing, development, or sports information. Former coaches and former college athletes also move into administration.

Career growth usually runs through assistant, associate, and deputy athletic director titles. Professional development comes through the National Association of Collegiate Directors of Athletics (NACDA), which runs leadership institutes and conventions, and the NCAA's leadership development programs for administrators.

  1. 1

    Typical entry-level education

    Master's degree

  2. 2

    Work experience in a related occupation

    Less than 5 years

  3. 3

    Typical on-the-job training

    None

  4. 4

    Preparation needed (O*NET job zone)

    Considerable preparation

BLS Employment Projections, 2025–2035; job zone from O*NET 31.0 Database.

What education people in the job have

O*NET incumbent survey: the highest level of education reported by people already working as education administrators, postsecondary.

  • Master's Degree47.9%
  • Doctoral Degree37.2%
  • Bachelor's Degree7.6%
  • Post-Doctoral Training7.2%
Highest education held by education administrators, postsecondary
ItemValue
Master's Degree47.9%
Doctoral Degree37.2%
Bachelor's Degree7.6%
Post-Doctoral Training7.2%

Source: O*NET 31.0 Database

The work

What does a College Athletic Director do?

A college athletic director runs the athletics department as a business unit of the university. They hire and evaluate head coaches, set the department budget, oversee facilities and scheduling, and make sure every program follows the rules of the NCAA, NAIA, or NJCAA and its conference.

At larger schools the athletic director spends much of the time on fundraising, media rights, conference relationships, and major donors, while deputy and associate athletic directors manage areas such as compliance, academic support, business operations, and external relations. At smaller colleges the athletic director may also coach a team or teach classes. Recent changes in college sports, including NIL rules and revenue sharing with athletes, have added new responsibilities.

Day-to-day tasks

  1. Hire, evaluate, and when necessary replace head coaches
  2. Prepare and manage the athletics department budget
  3. Oversee compliance with NCAA or other governing body and conference rules
  4. Cultivate major donors and lead fundraising campaigns for facilities and scholarships
  5. Negotiate media, apparel, and sponsorship agreements
  6. Plan facility construction, renovation, and scheduling
  7. Support athlete academic progress, wellbeing, and Title IX equity
  8. Represent the institution at conference and national meetings

Typical tasks, researched by NueCareer from the sources below.

Working conditions and hours

Athletic directors work in campus offices but spend many evenings and weekends at games, donor events, and conference meetings. Travel to away events, conference offices, and fundraising visits is common. The role carries public visibility, and decisions about coaching hires or program cuts draw attention from students, alumni, and local media.

Where the work happens

  • Indoors, climate-controlled

    NeverEvery day

    Indoors, in a climate-controlled space, every day.

  • Outdoors in all weather

    NeverEvery day

Physical demands

  • Sitting

    NeverAlmost all the time
  • Standing

    NeverAlmost all the time
  • Bending or twisting

    NeverAlmost all the time

Working with people

  • Contact with other people

    NoneConstant

    Constant contact with other people.

  • Face-to-face discussions

    NeverEvery day

    Face-to-face discussions every day.

  • Dealing with the public

    Not importantExtremely important

Pressure and stakes

  • Strict deadlines

    NeverEvery day
  • Conflict situations

    NeverEvery day
  • Cost of a mistake

    Not seriousExtremely serious

Autonomy

  • Freedom to decide

    NoneA lot

    A lot of freedom to make decisions without checking first.

Conditions: O*NET Work Context survey. Each item has its own scale, so each dot is read against the two answers that end its own line.

Core skills

O*NET importance, 1 to 5

  • Reading Comprehension4.1
  • Critical Thinking4.1
  • Active Listening4.0
  • Writing4.0
  • Speaking4.0
  • Monitoring4.0
  • Active Learning3.9
  • Learning Strategies3.8
Core skills for Education Administrators, Postsecondary
ItemValue
Reading Comprehension4.1
Critical Thinking4.1
Active Listening4.0
Writing4.0
Speaking4.0
Monitoring4.0
Active Learning3.9
Learning Strategies3.8

Source: O*NET 31.0 Database

Transferable skills

O*NET importance, 1 to 5

  • Instructing4.0
  • Time Management4.0
  • Complex Problem Solving3.9
  • Judgment and Decision Making3.9
  • Social Perceptiveness3.8
  • Management of Personnel Resources3.8
  • Coordination3.6
  • Persuasion3.6
Transferable skills for Education Administrators, Postsecondary
ItemValue
Instructing4.0
Time Management4.0
Complex Problem Solving3.9
Judgment and Decision Making3.9
Social Perceptiveness3.8
Management of Personnel Resources3.8
Coordination3.6
Persuasion3.6

Source: O*NET 31.0 Database

Tools and software

  • Analytical or scientific software · in demand
  • Data base user interface and query software · in demand
  • Document management software · in demand
  • Electronic mail software · in demand
  • Enterprise resource planning ERP software · in demand
  • Office suite software · in demand
  • Presentation software · in demand
  • Process mapping and design software · in demand
  • Project management software · in demand
  • Spreadsheet software · in demand
  • Web page creation and editing software · in demand
  • Web platform development software · in demand

“In demand” marks an O*NET Employer-Based Hot Technology, software named in real job postings for this occupation.

Personality fit

What personality type suits a College Athletic Director?

Interest profile

NueCareer estimate (Holland code ESC) built on O*NET's Education Administrator, Postsecondary profile, scored 1 to 7

College Athletic Director · Realistic: 1College Athletic Director · Investigative: 4College Athletic Director · Artistic: 3College Athletic Director · Social: 6College Athletic Director · Enterprising: 6College Athletic Director · Conventional: 5
College Athletic Director interest profile
AxisCollege Athletic Director
Realistic1
Investigative4
Artistic3
Social6
Enterprising6
Conventional5

Source: O*NET 31.0 Database

What the work is built around

Day to day this is work built around teaching, helping and working directly with other people, combined with leading, persuading, selling and making decisions.

  • Social5.6
  • Enterprising5.5
  • Conventional4.9
  • Investigative3.8
  • Artistic2.8
  • Realistic1.0

Closest MBTI types

NueCareer fit scores: cosine similarity between each MBTI type's interest vector and this occupation's O*NET interest profile. Not a BLS or O*NET figure; the method is documented on our methodology page.

Questions

College Athletic Director: frequently asked questions

How much do Education Administrators, Postsecondary make?

BLS does not publish a separate wage for education administrators, postsecondary. It counts them within education administrator, postsecondary, whose median pay is $104,590 a year (BLS OEWS, May 2025). The middle half of that occupation earn between $80,870 and $144,370, and the top 10% earn $215,620 or more.

Do you need a degree to become a College Athletic Director?

Yes. BLS reports a master's degree as the typical entry-level education for Education Administrators, Postsecondary, and O*NET rates the preparation needed as considerable preparation. Employers typically expect less than 5 years of related work experience first. In O*NET's survey of people already doing the job, 47.9% hold master's degree.

Is College Athletic Director a growing career?

It is growing, but slowly: 1.8% over 2025–2035 against 3.5% for all occupations (BLS EP, 2025–2035). BLS still projects about 14,500 openings a year, mostly from workers retiring or moving to other work.

What does a College Athletic Director do?

A college athletic director runs the athletics department as a business unit of the university. A typical task: hire, evaluate, and when necessary replace head coaches. Employers most often ask for Analytical or scientific software, Data base user interface and query software, Document management software.

Which states pay Education Administrators, Postsecondary the most?

The highest state medians for Education Administrators, Postsecondary are New York ($139,640), New Jersey ($131,570), Massachusetts ($128,970) (BLS OEWS, May 2025). Adjusted for local prices using BEA Regional Price Parities, South Dakota moves to the top at $142,415.

What personality type suits a College Athletic Director?

O*NET scores Education Administrators, Postsecondary highest on the Social, Enterprising and Conventional interest areas, so the work mixes teaching, helping and working directly with other people with leading, persuading, selling and making decisions. On NueCareer's MBTI-to-interest mapping the closest types are ENFJ, ESFJ. Personality is a fit signal, not a gate. The free NueCareer quiz scores your own profile against all 1,731 careers in the bank.

Research sources for this career