Pay by state · 49 states
Demonstrator and Product Promoter Salary by State (2026)
Demonstrators and Product Promoters earn the most in Michigan at $50,290 a year and the least in Puerto Rico at $22,530 (BLS OEWS, May 2025). The national median is $39,320. All 49 states and territories with reported data are ranked below, with a cost-of-living adjusted column.
- Highest median
- $50,290Michigan
- National median
- $39,320BLS OEWS, May 2025
- Lowest median
- $22,530Puerto Rico
- States reporting
- 49of 54 OEWS areas
All states
Demonstrator and Product Promoter salary in every state
Sort by any column. Employment is the number of demonstrators and product promoters OEWS estimates in that state; blank cells are estimates BLS suppressed because the sample was too small.
| # | ||||||
|---|---|---|---|---|---|---|
| 1 | MIMichigan | $50,290 | $40,760 | $60,590 | 1,360 | $52,267 |
| 2 | NYNew York | $49,150 | $38,380 | $57,150 | 4,510 | $45,543 |
| 3 | INIndiana | $47,630 | $32,970 | $49,460 | 530 | $51,035 |
| 4 | RIRhode Island | $47,600 | $38,370 | $68,210 | 50 | $46,539 |
| 5 | MAMassachusetts | $47,590 | $38,760 | $60,210 | 1,000 | $44,999 |
| 6 | CACalifornia | $46,220 | $37,750 | $60,680 | 18,140 | $41,745 |
| 7 | OKOklahoma | $45,760 | $30,250 | $57,930 | 470 | $52,093 |
| 8 | NVNevada | $45,030 | $33,810 | $65,140 | 1,200 | $45,039 |
| 9 | KYKentucky | $42,910 | $31,470 | $62,400 | 480 | $47,594 |
| 10 | VAVirginia | $41,600 | $31,760 | $55,010 | 1,870 | $41,146 |
| 11 | AZArizona | $39,780 | $32,180 | $54,990 | 3,130 | $39,513 |
| 12 | DCDistrict of Columbia | $39,750 | $39,470 | $48,470 | 150 | $36,169 |
| 13 | MDMaryland | $38,900 | $35,170 | $48,290 | 170 | $37,062 |
| 14 | TXTexas | $38,780 | $36,260 | $47,220 | 4,930 | $39,956 |
| 15 | WAWashington | $38,670 | $36,580 | $45,200 | 4,020 | $36,136 |
| 16 | SCSouth Carolina | $38,590 | $31,890 | $44,510 | 190 | $41,163 |
| 17 | NHNew Hampshire | $38,510 | $36,470 | $40,010 | 60 | $36,970 |
| 18 | HIHawaii | $38,490 | $38,130 | $45,290 | 280 | $35,007 |
| 19 | OROregon | $38,430 | $36,330 | $43,980 | 1,700 | $37,180 |
| 20 | UTUtah | $38,280 | $36,860 | $38,450 | 800 | $38,720 |
| 21 | WIWisconsin | $38,220 | $34,940 | $44,250 | 220 | $40,619 |
| 22 | COColorado | $37,750 | $37,750 | $39,530 | 1,150 | $36,632 |
| 23 | MOMissouri | $37,740 | $35,570 | $39,560 | 610 | $41,556 |
| 24 | IAIowa | $37,050 | $35,190 | $38,060 | 280 | $42,216 |
| 25 | VTVermont | $37,040 | $36,560 | $49,770 | 150 | $37,812 |
| 26 | PAPennsylvania | $36,910 | $30,250 | $45,480 | 720 | $37,828 |
| 27 | CTConnecticut | $36,890 | $34,810 | $43,960 | 490 | $35,605 |
| 28 | NCNorth Carolina | $36,650 | $31,040 | $47,720 | N/A | $38,855 |
| 29 | ILIllinois | $36,550 | $32,260 | $44,690 | 2,890 | $36,565 |
| 30 | NJNew Jersey | $36,420 | $34,660 | $38,620 | 1,550 | $33,473 |
| 31 | MEMaine | $35,880 | $35,330 | $46,300 | 190 | $36,971 |
| 32 | TNTennessee | $35,070 | $32,440 | $75,090 | 430 | $38,174 |
| 33 | OHOhio | $34,610 | $30,460 | $37,160 | 710 | $37,306 |
| 34 | MNMinnesota | $34,180 | $34,170 | $35,210 | 1,400 | $34,658 |
| 35 | KSKansas | $33,770 | $30,880 | $44,790 | 380 | $37,494 |
| 36 | ARArkansas | $33,640 | $30,730 | $43,960 | 180 | $38,695 |
| 37 | MTMontana | $33,070 | $29,590 | $38,620 | 100 | $34,941 |
| 38 | GAGeorgia | $32,180 | $31,200 | $47,330 | 560 | $33,419 |
| 39 | NENebraska | $32,180 | $31,090 | $34,910 | 200 | $35,715 |
| 40 | NDNorth Dakota | $32,180 | $32,180 | $32,820 | N/A | $36,174 |
| 41 | IDIdaho | $31,370 | $30,910 | $37,020 | 330 | $32,850 |
| 42 | FLFlorida | $31,300 | $30,720 | $43,240 | 3,160 | $30,267 |
| 43 | DEDelaware | $31,200 | $31,200 | $45,020 | N/A | $31,260 |
| 44 | LALouisiana | $29,680 | $29,680 | $47,810 | N/A | $33,648 |
| 45 | SDSouth Dakota | $29,560 | $28,510 | $29,560 | 70 | $33,369 |
| 46 | NMNew Mexico | $29,110 | $28,030 | $37,500 | 560 | $31,569 |
| 47 | ALAlabama | $28,630 | $28,610 | $30,820 | N/A | $32,233 |
| 48 | MSMississippi | $28,470 | $28,470 | $31,090 | 160 | $32,742 |
| 49 | PRPuerto Rico | $22,530 | $21,840 | $23,920 | 930 | N/A |
Method
How the cost-of-living adjustment works
The adjusted column divides each state median by that state's BEA Regional Price Parity (RPP) and multiplies by 100. RPPs measure how much a fixed basket of goods, services and rents costs in one state relative to the national average, so the result restates local pay in national-average dollars.
For Demonstrators and Product Promoters, that changes the ranking: Michigan leads on raw pay at $50,290, while Michigan leads once prices are taken into account at $52,267.
Source: BEA Regional Price Parities by State, 2024 (public domain). The adjustment is NueCareer's calculation, not a BLS or BEA published statistic.
Questions
Demonstrator and Product Promoter pay by state: FAQ
Which state pays Demonstrators and Product Promoters the most?
Michigan reports the highest median wage for Demonstrators and Product Promoters at $50,290 a year (BLS OEWS, May 2025), followed by New York ($49,150) and Indiana ($47,630).
Which state pays Demonstrators and Product Promoters the least?
Puerto Rico reports the lowest median for Demonstrators and Product Promoters at $22,530 a year, $27,760 below the highest-paying state (BLS OEWS, May 2025).
Where do Demonstrators and Product Promoters earn the most after cost of living?
Dividing each state median by that state's BEA Regional Price Parity puts Michigan first at $52,267 in national-average dollars, from a raw median of $50,290. BEA Regional Price Parities, 2024.